Fraudulent Pay per Click Actions

As a part of the PPC Pay per Click advertising management program, Blinds Warehouse IT department monitor the click through actions from respective visitors. Click Fraud is easily identified using the TOPD.CCL version2.

If a visitor is deemed fraudulent by their click through actions to one of the Blinds Warehouse PPC programs their details are recorded.

Using the TOPD.CCL we can identify the visitor details, visitor's website and visitor contact details. The details will be used to take action against the fraudulent visitor and in most cases if the visitor is a part of any PPC program the click through will be reciprocated using the tracking system TOPD.CCL automated response settings.